"Content Strategy" describes the strategic approach to identifying, planning, collecting, creating, distributing and governing content. People interested in "Content Strategy" will likely be involved in the fields of communication, marketing, advertising, web design, web development, interaction design, information design, copywriting, search engine marketing, and... perhaps others...

I would like to meet other like-minded Content Strategists in the Portland area. Open to all. Focus on discussing the practice, and networking within the community.

Welcome to World Information Architecture Day 2013! Please register for this event on Eventbrite.

Come learn about what Information Architecture means and about some of the challenges facing Portland's leading practitioners.

Ideal for: Anyone interested in technology, creative tech, business of tech, industry pros, students and everyone in between. 

Thanks to our sponsors: AIGA, IxDA, PDX Web and Design Meetup, Northwest Creatives Social Club, People's Sandwich of Portland and Floyd's Coffee

Our speaker lineup is amazing!

10am: Jeanne Turner-Walmart Labs  Cultivating Good Will in the Digital World When we have to wait 20 minutes for service after being seated at a restaurant, or when a grocery store is disorganized and the clerk is distracted and unhelpful, then we know that something is wrong with the situation. In the physical world, lack of information and poor interactions are obvious. In the physical world, we know how to make improvements that increase customer satisfaction. How can we translate this understanding to the digital world? What do we need to understand about human nature to improve digital experiences? In this talk, Jeanne Turner will discuss concepts and techniques that allow us to cultivate good will in the digital world.

11am: Patricia Colley-Interactionflow Civilizing Information Architecture: A meditation on systems design What is the scope of information architecture practice? To design optimal architectural structures, we know we must empathize with its inhabitants, and apply deep expertise in organization, language and flow. But we've learned, this alone will not ensure a design's success. As we dive deeply into the churning sea of design and technology trends, tools and methods, we often forget how we orient to design practice, and its increasingly complex problems, as thoughtful human beings. Will our apps, widgets and gadgets come to serve us, or will we lose ourselves in a wilderness of unmitigated digital distractions and breakdowns? To civilize our digital future, we are compelled to take a systems view of design practice. We are compelled to shift our perspectives and spark grander dialogues.This session will examine the origins and evolution of the IA role, the current and emerging climate in which our products reside, and put forth a few principles and methods to help answer the call to broaden our vision and expand our influence in a changing world.

12p: Huston Hedinger-Wikisway Networks as a User Interface The mathematics of graph theory and its many applications via network science in sociology, bioinformatics, intelligence, and even physics, represent a paradigm shift in how we study and consider information. Over the last 30 years, machines have allowed us to structure data in such a way that allow us to analyze the complex interactions between the individual actors in networks. These interactions turn out to reveal patterns that are both predictable and obedient to mathematical laws- many in the academic community are just beginning to grasp the power an the importance of these claims. The ability to visualize networks allowing the researcher/user/customer to quickly understand the structure and behavior of a network is the main focus of this talk.

1p: Matthew Baranauskas and Noah DiJulio-Ziba Meeting the Challenges of Innovating on Top of Existing Platforms Information architecture is the keystone of every digital experience. It's where consumer needs and desires often collide with a brand's hopes and dreams. The danger for companies as they grow is figuring out how to integrate new features into their customer's existing experience. Using real world examples and personal anecdotes, Matthew and Noah will discuss how they navigate the challenge of innovating on top of existing platforms using a consumer-centric approach. You'll gain perspective on where to look for inspiration and insight, how to prioritize features into something that is meaningful and authentic, and how not to lose your mind in the process.

2p: Joel Barker and Michael Sulis-Wordlions and Summit Energy Tech, respectively Capture, Tagging and Release of Institutional Knowledge: Delivering Information in the Real World When creating a system to deliver institutional information outside of the organization, the success of the project rests on understanding the requirements and work process of all stakeholders. In this case study, Summit Energy Tech and Word Lions collaborated to collect, organize, and make available the mission critical institutional knowledge that was the foundation of our client’s relationship with their customers. This presentation will cover not only our solution, but the points where understanding the client capacity makes the difference between implementation and project failure.

3p: Alison Stump-The Social Wall Visualizing Insight: Getting Started in Information Architecture Information Architecture has only recently been given the respect it deserves by those outside the realm of User Experience. Often the designs we build are so elegant they appear simple. The average person on the street knows that a menu bar probably goes at the top of the page. In most cases its "common sense". It is positioned on the top of the page because an Information Architect thought about all the options, considered the usability and user research data and delivered a product that just works.That is what information Architecture is. So how do you do it? We will discuss a basic schema, various tools and resources to help you get started as well as key terms and phrases that will allow you to escalate your career.

4p: Dedrick Sprick-OHSU Progressive Content Strategy: A content commitment model There are a lot of hurdles to overcome for managing content well on any site. Managing content well includes knowing your website, scheduling tasks, getting the resources together, staying on top of trends and responding to visitor needs. Learn how to tackle this monumental task one step at a time, so your team can grow with your website.  

We can have only 80 guests/session, so it's all first come, first served, so make sure you're on time! 

Also, food and drink is allowed, but not provided. Please go to Floyd's Coffee across the street or People's Sandwich of Portland to find food, or bring your own.

Afterparty @Backspace 'til whenever. Please register through Eventbrite for this. http://worldiadaypdx2013.eventbrite.com/

Hope to see you all here!  

Shake off the winter blues with Amy Dubin, who will present on the myriad considerations all designers face in their roles as visual information disseminators.

Being a designer means taking into account an enormous array of factors, which includes the business and marketing plans that drive demand for your product. Coming up with a product that fits the whole picture will make you not only competitive, but in demand. The tough part is-how to gain this knowledge when 'business' just isn't your thing? This talk offers practical resources to help you understand how big the 'whole picture' really is, where you fit, where you may lack particular skills and how to get them in the most painless way possible. Knowing who to ask for help, and when, is a key strategy and we'll uncover tactics to help you design your career, as well as your products, successfully.

Apologies for shifting the date on this one... the second Thursday was Valentines day.

Thanks to Vitamin-T for providing food; Thanks to Webtrends for the space; Thanks to Amy for presenting an interesting topic!

-Eric Redmond, Organizer of meetup.com/pdxweb

LavaCon 2013 offers expert training on content strategy and multichannel digital publishing. Choose from 112 sessions and workshops—our largest program to date!

It’s one thing to hear people talk about implementing successful content strategies, it’s another to speak with peers who are successfully doing it.

The companies presenting case studies in our 2013 program include Cisco Systems, Oracle, Red Hat, VMware, Juniper Networks, SAS, Sage Software, salesforce.com, and more

Delight brings together more than 400 business, design and technology professionals who are passionate about bringing exceptional experiences to life. The event fosters an intimate forum that introduces big ideas, encourages interactive discussions, and builds lasting connections. As we celebrate our fifth anniversary in 2016, we have some fun surprises and one-of-a-kind experiences in store—we can’t wait to share them with you!

Delight Conference looks at experience design from a diversity of perspectives—from analysts to information architects, UX designers to product managers, content strategists to marketers, Delight has something for anyone dedicated to building meaningful experiences.

Do you have a documented content marketing strategy for 2018? Do you know the metrics your boss cares about? Do you plan on hiring a freelancer, or get hired as a freelancer in 2018?

Tackle these questions and more at the Content Marketing Unconference on Saturday, Jan. 13, at NedSpace in downtown Portland.

Why attend? This is your chance to learn from others, seek out answers to your questions Build a collaborative network, establish partnerships, and be in a community Open your awareness to new ideas for yourself or your business

How Does It Work? We kick off with informal networking, opening remarks, outline the process, then dive into building the day's agenda around your needs, interests, and areas of expertise. The sessions will be 45-minutes.

The Agenda 9-9:30 Arrive, get coffee and a donut, settle in, meet someone 9:30-10 Overview and group agenda setting 10-10:45 Session 1 10:45-11:30 Session 2 11:30-12:15 Session 3 12:15-1 LUNCH (provided) 1-1:45 Session 4 1:45-2:30 Session 5 2:30-3 Closing remarks

You choose the session topics. Here are a few to consider: -Content Strategy -Content Production Workflow -Metrics Your Boss Cares About -Launching a campaign -Buyer Personas -Content Audit -Mapping Your Customer Journey -Hiring a Freelancer -Content Marketing & SEO

Who should attend? If you took the time to read through all of this, then YOU! The event is open to anyone with an interest in the topic.

We'll be hosting a talk and social hour, with a featured guest - local founder and content creation mastermind, Joel Barker on June 27th!

Martech is a merger of two critical aspect of every business - Marketing and Technology. This event covers how to optimize your content in the multi-channel digital landscape.

Joel will be discussing how to manage the delicate balance of content quality and quantity varies in different marketing channels, covering social, email, blogs, websites, and more.

As usual, we will be hosting food and beverages and invite marketing tech enthusiasts of all types and skill levels. This week's event is sponsored by Act-On Software.

Agenda:

6:00 pm - Food, beverage, and networking

6:30 pm - Welcome message from Vinay Rao and Alex Mighion

6:35 pm - Speaker 1: Joel Barker, Founder of Lion's Way Content

7:15 pm - Group discussion, Future Meetup Ideas, Cross Promotion

8:00 pm - End.

CHIFOO presents: Researching Smart + Spatial Computing with Hannah Scurfield!

Understanding how humans will react and engage with new and emerging platforms can be challenging, particularly with smart and spatial computing. These types of experiences often depart from existing mental models of human-machine interaction and are often tricky to prototype. Traditional behavioral research methods often become less effective, meaning researchers need to experiment with new ways to gather learning.

Using examples from research into mixed and augmented reality experiences, we will explore these hurdles and discuss techniques for gathering insights when existing research methods prove inadequate.

Join this session to hear about experimenting with user experience design research techniques and how people interact with augmented and mixed reality experiences.

About the Speaker

Hannah drives technology innovation by researching people, behaviors and culture. She works with design, development, product and business teams to help build products and experiences that people love. She has nearly 18 years’ experience in both research and design roles in the technology industry and an exciting 14 years spent working in the innovation labs of global technology leaders.

Her career has been focused on emerging platforms, from early mobile computing and the Internet of things to augmented and virtual reality experiences. A background in film, human-computer interaction and ergonomics prepared Hannah for experimenting with smart and spatial computing and her current passion: reimagining the traditional screen-based design research studio.

Hannah likes blank sheets of paper and big questions with no answers.

https://chifoo.org/may-1-2019/

Meeting Details
5:30 - 6:30: CHIFOOd and Registration: Please join us before the meeting to enjoy dinner and networking. Food and beverages will be available for $5.

6:30 - 8:00: CHIFOO program starts at 6:30pm.
This meeting is free for CHIFOO Members & $5.00 for non-CHIFOO Members. Become a member today at chifoo.org. Raffle Tickets are $1.00 for two (available at door during Registration).

Please note: CHIFOO wants to make sure that each meeting is a great experience for everyone. If you need an accommodation to help you better enjoy CHIFOO meetings and events please let our CHIFOO Programs Chair know how we can help a few days prior to CHIFOO event.

Let's PechaKucha!

It's been a while since we got together. We'll have snacks/drinks/networking from 6 - 6:30 and then run presentations until 8.

*You don't have to present to attend, but consider sharing something important to you or something you think would be interesting to the group!

Please bring your slides / short presentation to share with your fellow designers. https://en.m.wikipedia.org/wiki/PechaKucha

See you next month!

There’s a lot that goes into writing good microcopy for accessibility: Identifying what needs it, writing for something spoken aloud versus read silently, and finding a champion to help you develop it.

Join Portland Accessibility and User Experience Meetup (PDX A11Y UX, https://www.meetup.com/Portland-Accessibility-and-User-Experience-Meetup/) for a co-meetup with Portland UX Writers (https://www.meetup.com/Portland-UX-Writers-Meetup/). Kate Knappett and Josh Hetrick will share guidelines and tips and try them out in a group activity. Together, we’ll find solutions to make your writing more accessible and help you become an accessibility champion on your team.

Agenda:

• 6:00-6:15 Networking, topic post-its, job opportunities, food, and drinks
• 6:15-6:30 Presentation
• 6:30-7:00 Panel Q&A and group activity
• 7:00-7:30 Wrap-up

Food and drinks provided by Cvent, our host for the event. Attendance is capped and IDs required.

Venue accessibility and accommodation requests:

Please review the accessibility information of the venue and let us know if you have questions! http://bit.ly/pdxa11yux-venue-cvent If you have any accommodation requests, please contact us in advance of the event to discuss.